Business: New England Play

The boat chuffed along the greening, creek-cut shore of Lake Champlain near Burlington, Vt., an afternoon last week. Men of the third New England Recreational Conference had lunched and in easy chairs were giving flitting attention to ways of enticing the U. S. to play among New England's unquestionable beauties. Last year Maine, New Hampshire, Vermont and Rhode Island spent $107,500 of public money on advertising their state values.

To the cruising lunchers were read messages from President Gerrit Fort of Raymond & Whitcomb (travel experts) and B. O. Foster of the Standard...