Business & Finance: The Book Business

In the publishing world last week, Doubleday, Page & Co. and the George H. Doran Co. united to produce "the largest publishing-house of English language books and periodicals in the world." Asked the purpose of the merger, Frank N. Doubleday said: "To sell more books." Many years ago an office boy for the publishing house of Charles Scribner's Sons, dreamed a dream. Thirty years ago (in 1897) he saw his dream come true. Frank N. Doubleday (with $25,000 borrowed money) had established a concern for the dissemination of books. George Henry Doran also was...

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