Business & Finance: Entertainment, Inc.

Last month's entertainment merger seemed a large one—Pathe, Keith, Orpheum and the Cecil B. DeMille interests (TIME, May 2). Last week's announcement dwarfed it. With the Keith-Orpheum chain of 97 theatres will now be merged the B. S. Moss nationwide organization. To that combination will then be added the huge Stanley Co. Result: more than 600 cinema and vaudeville houses under unified control, a $250,000,000 entertainment trust supplying all its own celluloid features from the merged studios of First National, Pathe and Director DeMille, with the Producer's Distributing Corp. to determine when...

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