Business: Another Chrysler

There is nothing complacent about Walter P. Chrysler, super-mechanic. Fame and a fabulous salary were his when he boomed the Buick. He straightway proceeded to crank up Willys-Overland. Then he steered Maxwell and Chalmers around a parlous financial corner. Next he put his name on 32,000 little winged bullets-Chrysler Sixes—and sent them flying through the land.

The Maxwell people, still his empoyers, were so impressed, and enriched, that they readily agreed to transform themselves, their properties and assets, into a new Chrysler Motor Corporation (TIME, Apr. 20). Last week, this transformation was...

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