Business & Finance: Farmers, Mail Orders

For several years the lament over the farmer's sad lot has been a conspicuous political asset to many Congressmen and Senators. In consequence, to state that the farmer is experiencing prosperity is, for such politicians, like depriving a she-bear of her whelps.

Nevertheless, such a conclusion is inevitable. For one thing, sales of automobiles—high priced pleasure cars as well as Fords and tractors— have been unusually good. Even more significant is the evidence of the great Chicago mail-order houses, which serve primarily a rural clientele.

In October, sales by Sears, Roebuck & Co. were...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!