Millionaire Bernarr Macfadden, publisher of twelve magazines†and of the New York Evening Graphic, gum-chewers' supreme-de-fruit, watches as a zoo-man watches his charges that hydra-headed amphibian, the Public. He knows the meat upon which this beast and upon which he, Macfadden, may grow great together. Hence, when he saw people everywhere, in lowly hovels, in the great homes which he himself frequents, racking their brains over small squares of paper charted in black and white squares which gaped to be filled in, horizontally and vertically,...
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