Style Watch: Cloaking Cellulite

Women have always dressed to camouflage figure flaws—real or imagined—but this season a spate of clothing options, including new varieties of jeans, panty hose and even shoes, has arrived promising to fix one of the most persistent concerns: cellulite.

Cellulite is the cottage-cheesy look of the skin above the fat layer many women find on their hips, thighs and derriere. (Men tend not to suffer from this perceived problem because their thicker skin does a better job of covering fat.) Women have resorted to surgery, massage, potions, pills and creams to smooth their skin, resulting in...