Skins Game

By Daren Fonda Sunday, Jan. 25, 2004
    • Counterprogramming against the Super Bowl has never produced television's finest hour, and this year should prove no exception. Get ready for the Lingerie Bowl, a pay-per-view spectacle featuring almost naked women playing "full contact" "seven on seven" football. The event, live from the Los Angeles Coliseum, will run during half time. Its sole sponsor, Partypoker.com , stepped in after Dodge pulled out under pressure from dealers and female employees peeved at being associated with the tacky event. Unlike the outcome of Super Bowl, the score isn't expected to matter.