Femme Photography

My suspicions about the Cyber-shot U, Sony's newest, smallest and cheapest digital camera, were confirmed when I showed it to a friend over dinner a few nights ago. "It's so cute," squealed my companion, a woman not normally prone to Hello Kitty syndrome—that childlike enthusiasm some females have for anything fuzzy, pink or freakishly undersized. She did not ask if the camera, which is roughly the size of a Snickers bar, takes good pictures. She wondered if she could wear it on a chain around her neck like a lucky charm.

No, the Cyber-shot U (a.k.a. DSC-U10) is...

Want the full story?

Subscribe Now


Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!