A Bridge Too Far? How Corporations Want to Help Italy's Crumbling Treasures — For a Price

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Your ad here Venice's Bridge of Sighs was shrouded in advertising for three years while it underwent renovation

When famed polish movie director Roman Polanski signed up to make the film Pompeii in 2007 — a now stalled big-budget epic about the eruption of Mount Vesuvius in A.D. 79 — Italy, home of the Pompeii ruins, was his first choice for shooting. But the production ended up moving to Spain, since tough-minded Italian officials typically object to film crews' trampling over the archaeological site and the Spanish government beat out Italy with a cheaper offer.

In today's feeble economy, Italian officials might have tried harder to cut a deal. As the euro-zone crisis...

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