Tomorrow Never Knows

How Mad Men solves the problem of finding the past

Jordin Althaus—AMC

Tomorrow never knows. How Mad Men solves the problem of finding the past

It has been 17 months since the Season 4 finale of AMC's Mad Men, "Tomorrowland"--enough time that the show seems not just about another era but from another era. In October 2010, when Don Draper proposed to his secretary after a trip to Disneyland, Democrats controlled the House, Osama bin Laden was still alive, and ABC and NBC had yet to try their own early-'60s dramas, Pan Am (now on indefinite hiatus) and The Playboy Club (which has already bunny-hopped to that big grotto in the sky).

But Mad Men, which survived a rancorous contract negotiation between AMC and creator Matthew...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!