Pin Crowd

What's next for the hot site Pinterest?

Corbis

A practical storage solution?

In the life of every enormously successful website, there's a moment when it morphs from cult favorite into breakout hit. For Pinterest--a simple, image-centric social network suddenly enjoying a rush of mainstream buzz--that time is now, which means the going may soon get rougher.

So far, its rise has been meteoric. Pinterest launched in March 2010 and started to attract serious attention in Silicon Valley last year. In January, according to ComScore, Pinterest passed 10 million monthly U.S. visitors, reaching the mark faster than any other stand-alone site in history.

It accomplished this with a stripped-down visual twist on the now...

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