Social Climbers

Big networks will get bigger. But will they get better? Some status updates from 2012

BUSINESS

Twitter will try to generate additional advertising income by more aggressively integrating ads into the user experience. Like Facebook before it, it will experience some pushback.

Facebook likes this.

Twitter: "Pushback"? Come on. Do people really expect to get all their Web services for free? Servers cost money.

Facebook: LOL. Welcome to the Internets, yo

Twitter: Whatever

Facebook: We've got some ad-serving technology we could let you have, cheap. It's called Beacon!

Google+ likes this

Twitter: Ha ha

Twitter: I can't believe you're friends with that guy. P.S. Why don't you just buy me already?

Facebook: LOLOL

Twitter: No wait...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!