The World

10 ESSENTIAL STORIES

By Harriet Barovick, Ishaan Tharoor, Alexandra Silver, Claire Suddath, Frances Romero, Kayla Webley and Nate Rawlings Monday, Aug. 02, 2010

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    * | What They're Publishing in the U.K. : Luxury publisher Kraken Opus has created a limited edition of the biography of star Indian cricketer Sachin Tendulkar--containing a pint of the athlete's blood. The 10 copies have a signature page made of a mixture of paper pulp and the fluid and have already sold for $75,000 each. The company explained that, to many, Tendulkar is a "religious icon." Proceeds from the sales are slated for the sportsman's Mumbai charity.

    The original version of this story stated that publisher Kraken Opus created a limited edition of Sachin Tendulkar's autobiography. The publisher is releasing a biography.

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