For those of us who believe there's nothing in life more maddening than simply trying to come up with a good idea, Markus Mettler and Nadja Schnetzler, the brains behind Switzerland's Brainstore, are here to help. The company's 35 employees will develop ideas for just about anyone: multinationals, local public agencies, people who walk in off the street. They'll charge you for it, because Mettler and Schnetzler think that coming up with original ideas is indispensable to running a successful business, or leading a meaningful life. But most people don't devote enough time to it. "We have companies coming to us...
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