Bernard Madoff arrives at federal court in New York City on Thursday, March 12, 2009
Denial: Why Business Leaders Fail to Look Facts in the Face--and What to Do About It
By Richard S. Tedlow; Portfolio; 261 pages
It's not hard to understand why Henry Ford loved the Model T just as it was. After all, the sturdy black car had made him rich and famous. But by the 1920s, car buyers were developing a taste for different colors and models. Ford wouldn't budge. As he wrote in 1922, "Any customer can have a car painted any color that he wants as long as it is black." So car buyers fled. By the end of World...
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