A Lighter Brew: Nonalcoholic Beer


It's just past 9:30 a.m. when construction workers Francisco Alonso and Ramón López wander into a bar in Cadaqués, northeastern Spain, for their morning aperitif. But the prospect of a full day's work ahead has no influence on their choice of refreshment: a nonalcoholic beer called Free Damm. "Normally I'd be drinking regular beer," says López, 54, breaking into a gaptoothed smile. "But I just had four teeth pulled, and I'm on antibiotics." Alonso, 49, has a simpler reason for picking a booze-free brew: "Me, I just like the taste."

He's not alone. While regular beer sales are...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!