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Why is it (still) so difficult for working couples to share household management? Getting a grip on those Gen Y brats. The myths and musts of working at home

Illustration by Terry Allen for TIME

Getting to 50/50: How Working Couples Can Have It All by Sharing It All By Sharon Meers and Joanna Strober Bantam; 311 pages

A book for working mothers explaining why an egalitarian marriage is optimal seems obvious. Each spouse shouldering half the work is already the fantasy of most wives, particularly those with demanding careers. Who would argue with the proposition that a husband should lift a hand to do some housework or help a child with homework? So why preach to the choir when the men who actually need to read it--type-A husbands--are still at the office?

Because the goal...

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