In the closing days of the 1992 presidential campaign, President George H.W. Bush took to waving a bumper sticker with the slogan ANNOY THE MEDIA/RE-ELECT BUSH. Four years later, Senator Bob Dole asked voters to "rise up" against media that were trying to "steal this election." Complaining about the liberal media is a signature of losing Republican campaigns. It doesn't work because whining doesn't look presidential and because annoying the media tends to be pretty low on voters' to-do lists.
But now John McCain, who once enjoyed excellent relations with reporters, is criticizing the press. Frustrated by his inability to get...