The Big Picture: Don't Read This Column!

Critics are outmoded, says the movie industry. Here's why that opinion deserves a pan

Illustration for TIME by Marc Matcho

In the movie business, those who can, do. Those who can't, critique. And those who can't critique, critique the critics.

That's one explanation for last month's jeremiad by Peter Bart, editor of the trade paper Variety, against movie reviewers. He couldn't understand why so many critics lambasted hits like 300, Wild Hogs and Norbit. "The situation underscores yet again the disconnect between the cinematic appetites of critics vs. those of the popcorn crowd," Bart wrote. "If the established media want to stay relevant, should their critics make a passing attempt to tune in to pop culture?" He suggested we take "a...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!