Thirsting for Knowledge

The problem with sampling beer at a brewery, sherry at a bodega or cognac at a château is that you're captive to a particular brand. You can't complain too much, of course—especially if it's free—but what if you want a broader education that allows you to explore all the varieties of that beverage, regardless of who makes it? Increasingly, you're in luck.

For starters, more luxury hotels now offer alcohol-appreciation lessons as a way of keeping guests amused. "There is growing competition to offer guests paying premium rates an experience which carries some bragging rights when they return...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!