CEO Speaks: Ferruccio Ferragamo

Still faithful to its Italian roots, a business moves from family hands as it flourishes in Asia

His father became the shoemaker to the stars in Hollywood, but Ferruccio Ferragamo, Salvatore's eldest son, wasn't content just to dress the feet of American celebrities. During 22 years as ceo of Salvatore Ferragamo Italia, Ferruccio has developed the company into a global luxury brand that generates half its business in Asia. During a visit to Hong Kong, the exiting ceo talked to Time's LING LIU about the company's Eastern expansion.

Sales in Asia now make up half your revenues. How has this changed a company that made its name in Hollywood?

Last night we were on a boat around the...