Movies: Dude, Where's My Film?

This man gave the world King of the Hill and Office Space. So why is Fox squashing his new movie?

Movies aren't banished straight to video because they're bad. A reasonably smart marketing exec with a splicing machine and a decent song can make a huge profit out of bad. If some guy at home could cut together that YouTube trailer where The Shining is a touching father-son comedy, then the Fox marketing division can make Date Movie look good in a 30-sec. TV spot. That's why studio marketers are better at hoodwinking the customer than those two guys Huck and Jim picked up on the river. The biggest sin a director can commit isn't making a bad movie, it's making...

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