The Way of K

Inside the mind of Mike Krzyzewski, the boardroom darling who built Duke into a hoops dynasty--and now carries the nation's sporting pride on his clipboard

Mike Krzyzewski fancies himself a business guru. And why not? Coach K has built Duke into a hoops dynasty (they've won a ridiculous 78% of their games over 26 seasons) and is a highly sought speaker on the corporate lecture circuit. But now, as the coach of the confederacy of millionaires also known as the U.S. national team, he's the CEO of a daunting turnaround project to restore America's basketball and sporting pride. And despite his outward cool, he was scared stiff when he signed on. "Because it's not Duke now, I'm saying, 'Will they actually listen?'" says Krzyzewski (pronounced Sha-shef-skee)...

Want the full story?

Subscribe Now


Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!