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The Coxes are one of 32 families in the Los Angeles area participating in an intensive, four-year study of modern family life, led by anthropologist Elinor Ochs, director of UCLA's Center on Everyday Lives of Families. While the impact of multitasking gadgets was not her original focus, Ochs found it to be one of the most dramatic areas of change since she conducted a similar study 20 years ago. "I'm not certain how the children can monitor all those things at the same time, but I think it is pretty consequential for the structure of the family relationship," says Ochs, whose work on language, interaction and culture earned her a MacArthur "genius" grant.
One of the things Ochs' team of observers looks at is what happens at the end of the workday when parents and kids reunite--and what doesn't happen, as in the case of the Coxes. "We saw that when the working parent comes through the door, the other spouse and the kids are so absorbed by what they're doing that they don't give the arriving parent the time of day," says Ochs. The returning parent, generally the father, was greeted only about a third of the time, usually with a perfunctory "Hi." "About half the time the kids ignored him or didn't stop what they were doing, multitasking and monitoring their various electronic gadgets," she says. "We also saw how difficult it was for parents to penetrate the child's universe. We have so many videotapes of parents actually backing away, retreating from kids who are absorbed by whatever they're doing."
HUMAN BEINGS HAVE ALWAYS HAD A CAPACITY to attend to several things at once. Mothers have done it since the hunter-gatherer era--picking berries while suckling an infant, stirring the pot with one eye on the toddler. Nor is electronic multitasking entirely new: we've been driving while listening to car radios since they became popular in the 1930s. But there is no doubt that the phenomenon has reached a kind of warp speed in the era of Web-enabled computers, when it has become routine to conduct six IM conversations, watch American Idol on TV and Google the names of last season's finalists all at once.
That level of multiprocessing and interpersonal connectivity is now so commonplace that it's easy to forget how quickly it came about. Fifteen years ago, most home computers weren't even linked to the Internet. In 1990 the majority of adolescents responding to a survey done by Donald Roberts, a professor of communication at Stanford, said the one medium they couldn't live without was a radio/CD player. How quaint. In a 2004 follow-up, the computer won hands down.