The Where "For Wear"
The Internet is an increasingly popular shopping destination. Affluent adult Americans surveyed estimate that about a quarter of their clothing and accessories were bought online. Nearly all—95%—have made an online purchase in the past year
Where do you do most of your shopping for clothing and accessories?
Department stores 39%
Chain retail apparel/accessories stores 25%
Outlet stores 11%
Where do you get most of your ideas for new clothing or accessories?
Browsing at stores 36%
Seeing what other people are wearing 19%
Fashion magazines 12%