Driving Toward A Snazzier Style

Dazzling new plans for making a humdrum fleet swing

Profits may be scarce in Detroit, but it's a bountiful time in design, judging by the new products for the 2007 model-year. Carmakers plan to launch more than 60 vehicles, starting next month, swelling auto malls with all manner of compacts, coupes, wagons, minivans, muscle cars and SUVs. For manufacturers, producing a car that stands out is getting tougher every year. And as Ford and GM are painfully aware, if your metal doesn't shine in the style department--and you can't beat your rivals on performance or reliability--all you can offer is a cut-rate deal, a path to financial ruin. What's a...

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