The Next Phuket?

Koh Phi Phi, Koh Lanta Yai and Khao Lak—three Thai destinations better known for backpackers and hammock-strewn huts—have unveiled deluxe accommodation in a bid for upmarket business. Their swish new resorts are helping Thailand generate much-needed buzz in the first peak season after the tsunami. Who knows? One of these up-and-coming towns might someday eclipse the jet set's favorite Thai isle, Phuket.

On Koh Lanta Yai, Rawi Warin ( joins the burgeoning roster of five-star resorts like Pimalai and Costa Lanta. Standard rooms feature polished woods and Thai silks, while the suites will awe you with...

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