Numbers

  • 180% Spike in TiVo replays when Janet Jackson's breast was exposed during the Super Bowl halftime show — the most re-played moment in TiVo history

    143.6 million People who watched all or part of the game, the most ever for a Super Bowl

    $18.7 million Amount spent by Howard Dean's campaign in the fourth quarter of last year

    $11.4 million Amount spent by John Kerry's campaign

    22% Increase in the number of calories consumed by the average American woman since 1971

    7% Increase in the number of calories consumed by the average man since 1971

    1,200 Public-diplomacy officers employed by the State Department to boost the U.S.'s image abroad, down from 2,500 in 1991

    15% Portion of Turks and Indonesians who have a favorable image of the U.S., even with their governments' friendly relations with Washington

    Sources: TiVo; Nielsen Media Research; Boston Phoenix; Centers for Disease Control; New York Times