People to Watch in International Business

Solomon Trujillo NEWCOMER DOWN UNDER

Melbourne-based Telstra's new CEO, Sol Trujillo, 53, will need to steer the telecom giant through some daunting challenges, namely Parliament, privatization and protocol. An IP-based network might help Telstra remain competitive and fully integrated. But a stagnant share price and warnings of an industry slowdown might push the former head of US West to cut costs (and jobs) as the government sells its remaining 51.8% stake, worth $25 billion. More foreign investment could raise Telstra's share price. That, and other regulations, should be decided by Parliament in August.

Denis Hennequin MONSIEUR "MCDO"

Is going local the...

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