Fast-Food Face-Off

THE BURGER WARS ARE HEATING UP AS WENDY'S TRIES, ANY WAY IT CAN, TO RECLAIM ITS TITLE OF SHORT-ORDER INNOVATOR

The scandal started out as a CEO's worst nightmare. Three months ago, a Nevada woman named Anna Ayala claimed to have found a severed finger in a bowl of chili she ordered at a Wendy's restaurant in San Jose, Calif. The fast-food chain became the butt of every late-night comedian's jokes, and its CEO, Jack Schuessler, faced an embarrassing lawsuit and more than $15 million in lost business, thanks to the unwelcome publicity. Then things took an even more bizarre twist. Authorities in San Jose turned their attention to Ayala, alleging that she fabricated the story and that the finger belonged...

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