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JAMIE'S TRYING: Jamie Oliver serves healthy food to school kids in Eltham, England

The students of class CM2 at the St. Joan of Arc elementary school are playing with their food — and their teacher is delighted. The kids, 11- and 12-year-olds from the town of Laventie in northern France, finger fleshy chunks of mango with fascination and wince as they suck on lime slices. During the course of the morning, the class learns that fruits contain minerals, fiber, sugar and vitamins. "Who knows why we need vitamin C?" asks Carole de Bailleul, a nutritionist employed by the local school district. Three hands shoot up. "Without it we become tired," answers Margo Demarey, with...

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