Martha's Hired!

If a businessman who bankrupts casinos can instruct would-be moguls in the art of the deal, can't an ex-con tutor them in corporate etiquette? Sure she can, says NBC, which has created a spin-off of its reality series The Apprentice for felon and lifestyle expert MARTHA STEWART. Shares of Stewart's empire, Martha Stewart Omnimedia, rose after the announcement that she would be the host of a program modeled on Donald Trump's original, with its engrossing contestant backbiting and obvious product plugs. Stewart's "own sensibilities and creativity" will dictate the tone of the new show, says NBC. Casting calls are already under...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!