The New Position Paper

The women who reinvented online dating are now reinventing sex advice with The Big Bang

If you were wondering how online dating became acceptable, even almost fun, blame Emma Taylor and Lorelei Sharkey. Four years ago, they invented the Nerve com questionnaire, which replaced communicating your charms in hieroglyphic SWF-form with a Cosmo-style quiz. You got to name your most humbling moment, choose your favorite sex scene in a movie and come up with words for lines like "Blank is sexy; blank is sexier." Desperate contractions were replaced by insta-wit and faux self-deprecation. Taylor and Sharkey's questionnaire is now used by more than 150 newspapers and websites and has been filled out by 2...

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