My Life As A TV Executive

What could be more fun than taking control of a TV network for a week? Actually, almost anything

Like most Jewish kids, I dreamed of one day controlling the media. Specifically, I wanted to run a TV network. As I grew older, this became less of a possibility, partly because a big part of being a network executive seemed to involve owning a suit. But then my digital-cable box neared 200 channels, designer-outlet stores became more prevalent, and my dream moved within reach. Six months ago I called Trio, an obscure arts channel that reaches just under 20 million homes and doesn't even get a Nielsen rating, and asked if they would let me run the network for a...

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