Music: Greatest Hitmaker

Clive Davis' job is to find new talent. Here's how he does it

This Saturday night, 24 hours before the 2003 Grammy Awards, Clive Davis will put on a tuxedo, tap a microphone and introduce guests at his annual pre-Grammy party to the best new artist--of 2004. "His name," Davis confides in advance, "is Gavin DeGraw. He's a piano player, a songwriter. A lot like Billy Joel or Elton John, but with the soul of maybe a Joe Jackson. He's gonna be a star."

Anyone with a Paula Cole CD collecting dust or an Arrested Development dashiki moldering in the closet has a right to be suspicious. Music executives prophesy long-term success for their...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!