All I Want For Christmas...

Why should kids have all the fun? Online wish lists can be a blast, as long as you send them to the right people

Every December, I pray for a little inspiration. Rather than spend hours wandering around crowded shopping malls in despair, I pray that the perfect gift idea for everyone in my family will pop into my head before I leave the house. When I'm lucky, it does--like the George Foreman grill I got my brother last year and the Russian-icon calendar I found for my mom in Brighton Beach, N.Y. But all too often, I have succumbed to the lure of the gift certificate.

This year, online retailers are making a special effort to help the gift impaired by encouraging people to...

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