Community Activism: Winning Big Without Casinos

JOBS ON THE RESERVATION

The renaissance of the Cheyenne River Sioux began with a drunk in a dumpster. One day, 11 years ago, a man passed out while foraging for food in Gregg Bourland's garbage. Bourland was minding his own business--a video store in Eagle Butte, S.D.--when he found the guy. "Why do people drink like that?" Bourland asked himself, but he knew the reasons: unemployment and despair. Bourland went to the tribal chairman to ask what he was doing about all of the above. Answer: nothing. "He was interested in government handouts, not development," says Bourland. Later that year, 1990, Bourland, whose Native American...

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